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Are you newcomer in the digital marketing world? If yes, then surely, you will get confused with tons of new concepts. From B2C and B2B transactions to A/B implementation, you’ll feel overwhelmed with plenty of ideas and routines. One of the most important concepts you need to learn and understand is SEO. This simple guide from an SEO Consulting Company will help you understand the basics. What is search engine optimization? SEO is a practice in which businesses ensure that Google and other search engines prioritize their websites in SERPs. Different search